Diana Derval, PhD, EMBA, Chair and Research Director of DervalResearch, has pioneered research in human behavior and preferences. Harvard Business Review contributor, Jury for CES Asia Innovation Awards, patented inventor of the Hormonal Quotient® (HQ) nominated for the Edison Awards, member of the Society for Behavioral Neuroendocrinology, Author of the Derval Color Test® taken by 10+ million people, of the Iversity course on “The Science of Colors”, and of the Springer Nature books “Designing Luxury Brands”, "Hormones, Talent, and Career", and “The Right Sensory Mix”-finalist of the Berry-AMA Award for best marketing book and recommended by Philip Kotler- Diana turns fascinating neuroscientific breakthroughs into powerful business frameworks to decode and predict human traits, motivations, and behavior. Diana Derval has accelerated the development of Fortune 500 firms including Sephora, Michelin, Sofitel, Philips, and L'Oréal, and teaches Innovation, Luxury, Design Thinking and Neurosciences at Sorbonne Business School, IFA, Fudan/MIT and Donghua University. Over 25,000 professionals enjoyed her inspirational lectures, TEDx talks, and workshops from Paris to Shanghai. You are welcome to connect via linkedin or by email to diana@dervalresearch.com DervalResearch is a global research firm able to understand people at a physiological level and predict their behavior and preferences. Very useful if you have to develop new products and experiences or adapt them to a local market :p