About being a consultant, starting a business and overcoming failures Benjamin Roth is one of the two founders of Urban Sports Club, offering a membership with access to thousands of sports locations.In 2012 Benjamin and Moritz founded the Urban Sports Club, where almost 400 people work now. He studied economics at the beginning of his career and then worked in consulting for the automotive industry before founding his first company, Pyler Sports Club. After two years of Pyler, it was time to pivot and with Moritz as the new co-founder, Urban Sports Club was born.